Express free; Premium ₱4,800/month
ZAP is the incumbent: a mature local provider combining loyalty, POS connectivity, customer analytics and outbound messaging, with a free entry tier and a ₱4,800 step up. KYP Rewards is the lighter option for a local team that wants the same loop without a five-figure annual commitment, and wants to see what every message costs before it sends.
Express free; Premium ₱4,800/month
Larger F&B operators who want the most established local provider and are comfortable at ₱4,800 a month.
ZAP facts come from its own public pages, read on 3 September 2026, and every source is linked at the foot of this page. Offers change — verify current terms with the provider before you decide. Where a KYP Rewards capability arrives with a paid tier, the row says which tier.
| Requirement | ZAP | KYP Rewards |
|---|---|---|
| Entry price | Free Express tier | Free Launch plan, unlimited customers, no card |
| Step up | ₱4,800/month to Premium — one jump from free | ₱499, ₱1,290 and ₱3,490 — three steps, so the bill grows with the shop |
| Campaigns | SMS, email, coupons and automated marketing listed | In-app, push, email and SMS, with eligible reach, estimated spend and break-even shown before every send |
| Message pricing | Bundled into the plan; per-message cost not published | Published per channel: ₱0.95 per SMS segment, ₱25 per 1,000 emails, ₱8 per 1,000 push |
| Customer pricing | No per-member fee advertised | Unlimited members on every tier, including the free one |
Tell us how your best customers already come back, and we will say honestly whether KYP Rewards is the better fit for you than ZAP.